Steve Schlicht
(831) 419-7309
Professional Highlights & Experience
- Over 15 years managing corporate marketing communications projects for the biotechnology and life science industries
- Strong time management skills for executing multiple, simultaneous projects
- Extensive experience managing affiliate and third party relationships
BioMarcommunications
Santa Cruz, CA.
Principal Consultant
08/09 – Present
Biomarcommunications is my current consulting business. Current responsibilities include but are not limited to:
- Brand Development and Identity
- Corporate Communications
- Search Engine Optimization (SEO)
- Database Marketing
- Web-based advertising
- Print-based advertising and marketing collateral
- Website development and administration
EffOne Software
Sunnyvale, CA.
Marketing Manager
06/08 – 08/09
EffOne Software is a software development company focused on creating custom software solutions for business. As they expanded into the Software as a Service (SaaS) market, they launched a new software product created to improve business processes and productivity (Formopia). I was responsible for marketing the launch of this software product, as well as ongoing marketing efforts to insure its success.
Technology Vision Group LLC
Santa Cruz, CA.
Marketing Manager
11/05-04/08
A leading business development organization in the life sciences, Technology Vision Group’s multiple brands include partnering conferences, software tools and technology, and media publishing. Responsibilities included, but were not limited to:
- Development and execution of all marketing efforts for all Technology Vision Group brands, including the development of a comprehensive yearly marketing plan for all brands.
- Write and promote all corporate public communications and press releases with media partners.
- Manage relationships with media trade partners and outside vendors.
- Creation of all corporate marketing collateral, as well as managing all aspects of print and web advertising and CRM database marketing.
- Manage new conference website launches and new product website launches.
- Manage the corporate booth presence and branding at various industry tradeshows.
Conference-related revenues and attendance experienced double-digit growth while I was responsible for the direction and execution of the corporate marketing effort.
University of California Santa Cruz
Santa Cruz, CA.
Project Manager
06/05 – 11/05
Project manager for relocation of administrative services, payroll, and purchasing departments off-campus to new location in Santa Cruz. Responsibilities included:
- Cubicle layout and coordination with department heads to relocate staff and equipment.
- Coordinated with IT department relocation of telephones, internet, server set-up.
- Managed and coordinated third party movers and packing of over 200 UCSC staff.
Coderant Life Sciences
Santa Clara, CA.
Marketing Communications Manager
07/02-04/05
Leading provider of data management solutions for the life sciences. Responsibilities included:
- Design and development of all corporate marketing collateral
- Brand development including company logo design
- Designed and executed company website and maintained content
Incyte Genomics
Palo Alto, CA.
Marketing Communications Manager
09/99-12/01
One of the early pioneers of genomics research, Incyte is currently a drug development company. Responsibilities included:
- Developed and managed a digital asset brand management system
- Designed and produced marcom materials, and managed pre-press for corporate print jobs
- Maintained and developed high quality, cost effective, cross-functional, and specialized vendor relationships
Genentech Inc.
South San Francisco, CA.
Technical Publishing Specialist – Regulatory Affairs
11/97-09/99
Participated in project team responsible for electronic publication of new drug applications and biological license applications for three successful submissions to the Food and Drug Administration
- Processed clinical and regulatory submissions to the FDA demanding a high level of accuracy, attention to detail, and technical expertise
- Point person for graphics production within department
Technology Capabilities
Netsuite Client Relations Management Platform
- Experienced with setting up marketing campaigns and templates
- Analyzed and reviewed metrics reports
- Employed best practices in database marketing communications
Broadcast e-marketing software
Adobe Creative Suite
Microsoft Office Suite
Web Development Skills:
- PHP admin experience
- PHPBB
- WordPress
- RSS
- SquareSpace
- ZenDesk
- FTP
- Audio Engineering/Podcasting
Education
Bachelor of Science, Marketing Management
Virginia Polytechnic Institute and State University
Blacksburg, VA
University of California Berkeley/Extended Studies Program
- Graphic Design Studio
- Visual Strategies for Art and Design
San Francisco State University’s Multimedia Studies Program
- Capturing the Digital Image
- Introduction to Multimedia
Edward Tufte seminar on Information Design, San Francisco, CA
Pragmatic Marketing Seminar, Half Moon Bay, CA
Series 7 License/National Association of Securities Dealers (1987)
Certified Wilderness Emergency Medical Technician (1996)